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Content Editor | Adidas x rebel (via iD Collective)

As the Lead Editor for the Adidas x rebel Footy Boots launch, I executed high-energy post-production for a multi-platform digital campaign. Working from a high-intensity brief, I translated raw footage from a professional agency crew into dynamic, fast-paced video assets featuring brand ambassadors. My role required precise synchronization of visual energy with brand-specific pacing, ensuring the final deliverables met the aggressive "launch-day" standards of both a global sports brand and a major national retailer. I managed the technical edit while collaborating closely with iD Collective and a multi-disciplinary creative team to maintain aesthetic continuity across video and stills.

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Team:

Agency ID Collective

Cinematographer: Joel Burrows

Editor: Haylen Borrero

Photographer: Jason Henley

Stylish: Jana Bartolo

Talent: Kirra Dibb / Nick Cotric

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© 2022 by Haylen Borrero. 

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